Uncommon Comforts Plain comparisons of the tools you keep your people and your work in

Connections Analytics vs Fathom Analytics in 2026

Compare Connections Analytics and Fathom Analytics by features, pricing, setup, and needs for people who run websites.

By Uncommon Comforts ยท

Uncommon Comforts is published by the team behind Connections, whose products are compared here alongside other tools.

Fathom Analytics is a privacy-focused analytics tool that describes itself as a Google Analytics alternative for understanding website analytics. [1] Connections Analytics records website activity, shows traffic details, and connects website activity with areas such as revenue, search visibility, and site checks. [2] [2] [2] Fathom Analytics says it provides privacy-focused analytics, email reports, UTM campaign tracking, and conversion measurement for actions such as signups, downloads, and purchases. [1] [1] [1] [1] Connections Analytics says it provides traffic reports with city-level geography, funnels of 2 to 8 steps, a live tile that refreshes every 30 seconds, JavaScript error and page speed checks, and read-only dashboard links. [2] [2] [2] [2] [2]

OptionPriceIncluded details
Fathom Analytics7-day free trial and from $15/month [1]$15/month up to 100,000 monthly pageviews; $25/month up to 200,000 monthly pageviews [3] [3]
Connections AnalyticsAnalytics has no separate price; it is part of Connections Pass [2]Starting on the free plan does not require a card; adding sites costs nothing extra [2] [2]

The short answer

Fathom Analytics is built around privacy-focused website analytics and describes itself as a Google Analytics alternative that makes analytics easier to understand while respecting visitor privacy. [1] Connections Analytics is made by the team that publishes this site. It records page views and clicks after one script is added to a site, without manual tagging. [2] Fathom Analytics says it provides email reports, UTM campaign tracking, and conversion measurement. [1] [1] [1] Connections Analytics says it provides traffic reports, funnels, live page views, and checks for errors and page speed. [2] [2] [2] [2]

What Fathom Analytics is built for

Fathom Analytics says it is a Google Analytics alternative focused on privacy. [1] Its pages say it makes analytics easy to understand and respects visitor privacy. [1] Fathom Analytics says it does not use cookies for analytics. [1] Fathom Analytics says its lightweight script helps keep pages fast while showing what is working. [1] Fathom Analytics says people can use UTMs to see how ad campaigns are doing and which newsletter links are clicked. [1] Fathom Analytics says it can measure actions that matter to a business, including signups, downloads, and purchases. [1] Fathom Analytics says it provides email reports for one site or several sites. [1]

What Connections Analytics is built for

Connections Analytics is made by the team that publishes this site. It gives a person who runs a website a way to record page views and clicks with one script, without adding tags by hand. [2] The Overview shows a live tile that refreshes every 30 seconds and shows which pages people are on right now. [2] Traffic reports include a city-level geography view, and funnels can be created and edited with 2 to 8 steps made of pages or clicks. [2] [2] The same script records JavaScript errors and page speed next to traffic. [2] Stripe is a separate company that handles card payments, and revenue from Stripe can be seen linked to traffic. [2]

Pricing and fees

Fathom Analytics offers a 7-day free trial and says pricing starts from $15 per month. [1] Fathom Analytics lists a $15 per month option for up to 100,000 monthly pageviews. [3] Fathom Analytics lists a $25 per month option for up to 200,000 monthly pageviews. [3] Connections Analytics says analytics has no separate price because it is part of Connections Pass. [2] Connections Analytics says starting on the free plan does not require a card, and adding sites costs nothing extra. [2] [2] The published claims do not state a separate analytics fee for Connections Analytics. [2]

Getting started

Fathom Analytics says its plans start with a 7-day free trial. [3] Fathom Analytics says it keeps your analytics history for as long as you are a customer and provides unlimited data retention. [1] [1] Connections Analytics says it is a web app that opens in a browser. [2] Connections Analytics says a person can add a site and copy a small piece of code to put on it. [2] If no data has arrived, Connections Analytics says it looks at the homepage once and says why. [2] Connections Analytics says you can download each record of website activity by month. [2]

Things to check before you choose

A person who runs a website should check which reports are needed, how visitors should be measured, and whether the tool covers the decisions that need support. Fathom Analytics says it provides privacy-focused analytics, email reports, campaign tracking, and conversion measurement. [1] [1] [1] [1] Connections Analytics says it provides traffic reports, funnels, sharing links, and traffic controls. [2] [2] [2] [2]

How to choose

Choose based on the work that needs to be done and the sources' stated features. Fathom Analytics says it supports privacy-focused analytics, email reports, campaign tracking, and measuring actions such as signups, downloads, and purchases. [1] [1] [1] [1] Connections Analytics says it supports live traffic views, funnels, revenue linked to Stripe, search visibility information, and AI visibility checks. [2] [2] [2] [2] [2]

Frequently asked questions

Is Fathom Analytics a Google Analytics alternative?

Fathom Analytics says it is a Google Analytics alternative focused on privacy and says it makes analytics easy to understand while respecting visitor privacy. [1] A person choosing a tool should check whether that approach matches the reports and decisions needed for the website.

Does Fathom Analytics send email reports?

Fathom Analytics says email reports can be sent to yourself, your customers, or your coworkers for one site or several sites. [1] A person choosing a tool can check what type of report delivery is needed.

Does Connections Analytics track website visitors?

Connections Analytics says one script records page views and clicks without manual tagging. [2] It also says the Overview has a live tile that refreshes every 30 seconds and shows which pages people are on right now. [2]

Does Connections Analytics show website revenue?

Connections Analytics says revenue from Stripe linked to website traffic can be viewed. [2] Stripe is a card payment service, and a person choosing a tool should check how revenue information needs to connect with website activity.

How much does Connections Analytics cost?

Connections Analytics says analytics has no separate price because it is part of Connections Pass. [2] It also says starting on the free plan does not require a card and adding sites costs nothing extra. [2] [2]

You can start on the free plan without a card. [2] Analytics has no separate price; it is part of Connections Pass. [2]

Try Connections Analytics

Sources

  1. Fathom Analytics, usefathom.com, read 2026-10-08
  2. Connections Analytics' own description of itself (the product of this site's publisher)
  3. Fathom Analytics, usefathom.com/pricing, read 2026-10-08

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