Uncommon Comforts Plain comparisons of the tools you keep your people and your work in

Crayon vs RivalSense in 2026

Compare Crayon and RivalSense for keeping an eye on competitors, and see how Connections Rivals tracks a rival's pages and ads.

By Uncommon Comforts ยท

Uncommon Comforts is published by the team behind Connections, whose products are compared here alongside other tools.

Crayon provides competitive intelligence software that monitors competitors, alerts users to relevant information, and makes battlecards available to sellers in Salesforce, Slack, Highspot and other tools. [1] [1] [1] RivalSense offers a free trial with no card required. [2] Connections Rivals lets you choose one of your own websites, see its rivals, and compare their pages with saved snapshots. [3] [3] The choice depends on whether the main need is sales intelligence, updates about competing companies, or checks on rival websites and ads.

OptionFree optionPaid plans
CrayonFree option: not publishedPaid price: not published
RivalSenseFree trial offered [2]Paid price: not published
Connections RivalsConnections Free costs $0, and the Free plan includes no competitor report runs; going over a limit stops the feature rather than billing you [3] [3] [3]Connections Pro is $39.99 a month, and Connections Business is $99.99 a month [3] [3]

The short answer

Crayon provides competitive intelligence software that monitors competitors, alerts users to relevant information, and makes battlecards available to sellers in Salesforce, Slack, Highspot and other tools. [1] [1] [1] RivalSense offers a free trial with no card required. [2] Connections Rivals lets you choose one of your own websites, see its rivals, and compare a rival's pages with the last saved snapshot. [3] [3] It comes with the Connections Pass, not as a separate purchase. [3]

The choice depends on what you need to follow and how you want to use the information. Crayon provides battlecards and sales talk tracks, while RivalSense offers weekly updates by email or Slack. [1] [1] [2] Connections Rivals lets you request a check of a rival's pages and see details of new Google ads listed through Google's Ads Transparency Center. [3] [3]

What Crayon, RivalSense is built for

Crayon is described on its own pages as competitive intelligence software. [1] It monitors competitors and alerts users to relevant intelligence. [1] It scores competitive insights by importance, and high-priority insights are sent to users' inboxes automatically each morning. [1] [1]

Crayon's AI extracts competitive intelligence from data, creates content, and gives sales representatives talk tracks and sales plays. [1] It also summarizes articles about competitors into takeaways that can be shared with colleagues. [1] Sellers can find information and battlecards in Salesforce, Slack, Highspot and other tools. [1] [1] A team leaderboard helps users learn from colleagues who win competitive deals, and one-to-one coaching lets managers monitor performance against competitors over time. [1] [1] Announcements highlight recent insights and battlecard updates. [1] Newsletters keep employees informed about changes in the competitive landscape. [1]

RivalSense offers a free trial with no card required. [2] Users can receive weekly updates by email or Slack. [2]

What Connections Rivals is built for

Connections Rivals is made by the team that publishes this site, Uncommon Comforts. For a person who runs things, Rivals watches your competition for you, and it comes with the Connections Pass rather than a separate charge. [3]

You choose one of your own websites, the same ones you have in Connections Analytics, and see the rivals for that site. [3] Rivals suggests who you compete with, and you keep the ones that matter. [3] You can paste a list or CSV of websites and preview the status of every row before applying, and a removed rival can be brought back from Trash. [3] [3]

Rivals compares a rival's own pages with the last saved snapshot, and you can ask for a check of a rival's pages now. [3] [3] It adds the new Google ads a rival has started running, taken from Google's Ads Transparency Center, and for each ad it shows the headline, body text, call to action, the page the ad links to, and any offer. [3] [3] It also gives links to a rival's Meta, LinkedIn and TikTok ads. [3] Rivals is a web app you run in your browser. [3]

Pricing and fees

Crayon's price is not published here, so check its current pricing before you decide. [1]

RivalSense's price is not published here, but its site offers a free trial. Check RivalSense's current pricing before you decide.

Connections Rivals is not sold separately; it comes with the Connections Pass. [3] Connections Free costs $0, and going over a limit stops the feature rather than billing you. [3] The Free plan includes no competitor report runs. [3] Connections Pro, the first paid plan, is $39.99 a month and adds premium features across every Connections product. [3] Connections Business is $99.99 a month, with higher limits across every Connections product. [3]

The table below sets out only what is published for each.

Getting started

Crayon's sign-up steps are not described here, so look at the first screens to see what it asks for before you commit.

RivalSense offers weekly updates by email or Slack. [2] Check which companies and monitoring topics can be selected and which updates are included before deciding whether to continue.

To start with Connections Rivals, open the Rivals front door, where there is a 'Watch a rival' button. [3] Rivals uses the same Connections login as the other Connections apps. [3] The sign-up steps for Connections are not covered here, so check the first screens before you commit.

Things to check before you choose

Ask how you want competitor information delivered. Crayon sends high-priority insights to users' inboxes and makes intelligence available through Salesforce, Slack and other tools. [1] [1] RivalSense offers weekly updates by email or Slack. [2] Ask whether you need to monitor company developments or compare pages on a website you own. Connections Rivals lets you choose one of your websites and see its rivals. [3]

Ask whether your team needs battlecards, sales talk tracks, or updates that arrive by email or Slack. Crayon provides battlecards and sales talk tracks, while RivalSense offers weekly updates through email or Slack. [1] [1] [2] Ask what each Connections plan lets you run. Connections Free includes no competitor report runs, so check the run limits against how often you need reports. [3] Crayon's and RivalSense's prices are not published here, so check their current pricing before deciding.

How to choose

If you need competitor information, sales talk tracks and battlecards for sellers, Crayon's pages describe those features and make its information available through Salesforce, Slack, Highspot and other tools. [1] [1] [1] If weekly updates by email or Slack are important, RivalSense offers those delivery options. [2]

If you want to watch a specific website you own, Connections Rivals lets you select that website, choose suggested rivals, and compare their pages with the last saved snapshot. [3] [3] [3] Connections Free costs $0, but the Free plan includes no competitor report runs. [3] [3]

Frequently asked questions

What pricing is published for Crayon?

Crayon's own pages describe it as competitive intelligence software that monitors competitors and alerts users to relevant information. [1] [1] The available facts do not publish a price. Check Crayon's current pricing and sign-up information to find out whether a free option is available and what any paid plan costs before deciding.

Does RivalSense offer a free trial?

RivalSense offers a free trial. [2] Its paid price is not published here, so check RivalSense's current pricing before you decide. Review the trial terms and the price you would pay after the trial before deciding whether to continue.

Can Connections Rivals be bought on its own?

Connections Rivals is not sold separately; it comes with the Connections Pass. [3] Connections Free costs $0, and going over a limit stops the feature rather than billing you. [3] Connections Free includes no competitor report runs, so check the run limits on the paid plans against how often you need reports. [3] Connections Pro, the first paid plan, is $39.99 a month. [3]

How does Connections Rivals report a rival's pages?

Connections Rivals compares a rival's own pages with the last saved snapshot, and you can ask for a check of a rival's pages now. [3] [3] It also adds the new Google ads a rival has started running, taken from Google's Ads Transparency Center, and shows the headline, body text, call to action, the page the ad links to, and any offer. [3] [3] It gives links to a rival's Meta, LinkedIn and TikTok ads. [3]

Does RivalSense watch a rival's site for you?

RivalSense offers weekly updates by email or Slack. [2] To decide whether it covers the information needed, check its current list of sources and monitoring topics.

The Free plan includes no competitor report runs. [3] Connections Free costs $0, and going over a limit stops the feature rather than billing you. [3]

Try Connections Rivals

Sources

  1. Crayon, crayon.co, read 2026-10-23
  2. RivalSense, rivalsense.co, read 2026-10-08
  3. Connections Rivals' own description of itself (the product of this site's publisher)

Related comparisons