--- {"title": "Best tools to boost posts and events with ads in 2026", "description": "Compare tools for paid post and event promotion, including Meta Ads Manager, Google Ads, Eventbrite Ads, and Connections Ads.", "url": "https://uncommoncomforts.com/best-social-media-ad-boost-tools-2026/", "date": "2026-10-16"} --- Compare tools for paid post and event promotion, including Meta Ads Manager, Google Ads, Eventbrite Ads, and Connections Ads. The right tool depends on where the ad should appear, what the ad should promote, and how much control is needed. The options below cover different ways to run paid promotion. | Option | Where ads can appear | Budget or campaign controls | Ad setup details | |---|---|---|---| | Meta Ads Manager | Ads can run on Facebook, Instagram, Messenger, Audience Network, or across them all. [^1] | Advertisers can set a daily or lifetime budget. [^1] | Results can include impressions, engagement, and purchases. [^1] | | Google Ads | Ads can appear across Google-owned properties and partner networks depending on campaign type. [^2] | Campaign type options include Performance Max campaigns. [^2] | Shopping ads can show products across Google Search. [^2] | | Eventbrite Ads | Eventbrite Ads places events in marketplace locations including search results, the homepage, and the app. [^3] | Organizers choose an ad objective, budget, and duration. [^3][^3] | Ads use the event's title, image, video, and description. [^3] | | Connections Ads | Event boosts run on Facebook and Instagram placements. [^4] | Budget presets include $10, $20, and $50. [^4] | Ad headline and text come from the event. [^4] | ## How to read this list The tools in this list all help people pay to show ads, but they work in different ways. Some focus on broad advertising choices across large networks, while others connect ads more closely to posts or events. The choice depends on the type of promotion, the places where people should see it, and the amount of setup someone wants to manage. Check each tool's stated features before choosing. Look for where ads can appear, what information is used to create the ad, and what controls are available for budgets and campaigns. ## Meta Ads Manager: create and manage ads on Meta platforms Meta Ads Manager lets ads appear on Facebook, Instagram, Messenger, and WhatsApp. [^1] Meta ads can help businesses increase online sales, drive in-store traffic, and find new customers. [^1] Meta ads include objectives for sales, leads, engagement, traffic, awareness, and app promotion. [^1][^1][^1][^1][^1][^1] Meta Ads Manager lets advertisers set a daily or lifetime budget and view results such as impressions, engagement, and purchases. [^1][^1] Meta ads can run on Facebook, Instagram, Messenger, Audience Network, or across them all. [^1] ## Google Ads: run ads across Google properties and partner networks Google Ads can show ads across various Google-owned properties and partner networks depending on the campaign type. [^2] Google Ads includes Performance Max campaigns, which Google describes as a single AI-powered campaign meant to maximize conversions and ROI. [^2] Google Ads includes Shopping ads that show products across Google Search as customers research and decide on purchases. [^2] Google Ads also includes App campaigns that help find new users, increase installs, and drive ongoing engagement within a mobile app. [^2] Check the campaign type and placement options when deciding if Google Ads matches the promotion goal. ## Eventbrite Ads: promote events through Eventbrite placements Eventbrite Ads places an organizer's event in visible spots across the Eventbrite marketplace, including search results, the homepage, and the app. [^3] Organizers can choose an ad objective of awareness, traffic, or attendance. [^3] Eventbrite Ads pulls the event's title, image, video, and description into the ad. [^3] Organizers can choose a campaign budget and duration before publishing. [^3] Eventbrite Ads shows campaign results in real time on the organizer's dashboard. [^3] ## Connections Ads: made by the team that publishes this site, run event ads from Connections Connections Ads lets a person pick one of their Connections events and a budget, then Ads runs a paid ad for it. [^4] The ad's headline and text come from the event. [^4] The ad runs on Connections' own Meta ad account and Facebook Page, so a Meta ad account is not needed. [^4] Event boosts are set to run on Facebook and Instagram placements. [^4] A person can pick a one-tap budget preset of $10, $20, or $50. [^4] Unspent boost budget is returned to the Connections Credit. [^4] There is a Campaigns page. [^4] Each ad can have a whole HTML landing page at its own dedicated address. [^4] Publishing a landing page and keeping it up both cost account credits. [^4] ## How to choose Choose based on where the audience should see the ad and what the promotion needs to do. If the goal is to reach people across Meta services, Meta Ads Manager provides options for different objectives and placements. [^1][^1] If the goal involves Google-owned properties or partner networks, review Google Ads campaign types and placement options. [^2] If the promotion is for an event and visibility inside Eventbrite is important, review Eventbrite Ads placement options. [^3] If the goal is to promote a Connections event without using a separate Meta ad account, review Connections Ads. [^4] Check the available budget controls, where the ad appears, and what information is used to create the ad before choosing a tool. ## Frequently asked questions ### Which tool should be checked first for event promotion? The answer depends on where the event audience should see the ad. Eventbrite Ads places events in Eventbrite marketplace locations. [^3] Connections Ads runs paid ads for selected Connections events on Facebook and Instagram placements. [^4][^4] ### Can Connections Ads run an event ad without a Meta ad account? Connections Ads runs the ad on Connections' own Meta ad account and Facebook Page, so a Meta ad account is not needed. [^4] Check whether this approach matches the account setup needed for the promotion. ### Where can Meta Ads Manager show ads? Meta Ads Manager can show ads on Facebook, Instagram, Messenger, and WhatsApp. [^1] It can also run ads on Facebook, Instagram, Messenger, Audience Network, or across them all. [^1] ### Does Google Ads work with different campaign types? Depending on the campaign type, Google Ads can appear across various Google-owned properties and partner networks. [^2] Performance Max campaigns are described by Google as a single AI-powered campaign meant to maximize conversions and ROI. [^2] Review campaign details before choosing. ### What should be checked before choosing an ad boost tool? Check where ads appear, how budgets are controlled, and what information is used to create the ad. Connections Ads uses event information for ad headline and text. [^4] Other tools have their own campaign and placement choices that should be reviewed. Boosting is gated by a plan feature (adsBoost). [^4] Publishing a landing page and keeping it up both cost account credits. [^4] - [Visit Connections Ads](/go/best-social-media-ad-boost-tools-2026) ## Sources [^1]: Meta Ads Manager, facebook.com/business/ads, read 2026-10-08 (https://www.facebook.com/business/ads) [^2]: Google Ads, ads.google.com, read 2026-10-08 (https://ads.google.com) [^3]: Eventbrite Ads, eventbrite.com/organizer/features/eventbrite-ads, read 2026-10-08 (https://www.eventbrite.com/organizer/features/eventbrite-ads/) [^4]: Connections Ads' own description of itself (the product of this site's publisher) (/go/best-social-media-ad-boost-tools-2026)